„Welcome. And thanks for considering my advice. Take a look how the GGK turned Lotto Austria into the most successful lottery brand in all of Europe!“
The legacy campaign – Before and after.
The heart of our creative legacy: the legendary „Before and After“ campaign — where we show protagonists before and after their life-changing Lotto win through emotional, impactful stories across all channels.
Iconic since 1986.
Loud, charming, successful.
While we power up the brand image with our „Before and After“ campaign, we turn up the volume for the jackpot promotions with our Lucky Pigs stealing the show. They announce the jackpot loud, funny, and irresistibly quick in five seconds.
Digitally bold.
To push Lotto into new digital spaces, we continuously explore innovative formats for the brand – like mixed reality. This way, we create buzz, attention, and shareable moments that make Lotto unmistakably part of today.
Winning on every level. More than 80 national and international awards.
Our Lotto campaigns didn’t only deliver measurable success for our client — they were also recognized by our peers in the creative industry, winning countless awards over the years.
Raising the stakes for Casinos Austria.
Also part of the Austrian Lotteries family, Casinos Austria has been our client for many years. One of our most successful campaigns: „Peek“.
Let’s make your brand the next success story. Get in touch.
We know how to turn ideas into impact, creativity into measurable success. Profit from a mindset that drives innovation and keeps redefining the industry.
+43 (1) 910 100
hello@loweggk.at
